Joseph Appiah-Duku is a Digital Marketing Specialist at NALO Solutions, leveraging his IT background to excel in PPC, SEO, and content marketing. His career began in IT, but extensive training in digital marketing facilitated a seamless transition. Joseph's expertise has driven significant month-on-month increases in traffic and sign-ups at NALO Solutions. He has authored articles on SEO algorithm changes, guiding businesses in adapting to industry shifts.
In addition to his writing, Joseph hosts video shows and webinars, engaging audiences and promoting NALO Solutions as a passionate brand ambassador. His commitment to the company's values and solutions is evident in all his endeavors.
Outside of work, he enjoys watching sci-fi movies and learning new languages, showcasing his love for continuous learning.
Most of the time, people interpret a brand as a logo, a symbol, or any identity that differentiates several businesses. While this is true, there is more to a brand than just…
Do you know the new inbox verification by Google and Yahoo? Do you know it may affect the delivery of your emails? According to experts, Businesses may see a direct…
One of the best things, well, not so good (if it affected your job negatively), that happened to us in 2023 was the emergence of AI technologies in all fields…
The emergence of Artificial Intelligence (AI) is gradually transforming business operations and their effectiveness. For example, AI is helping brands improve customer experiences, save time, and boost overall efficiency. Since…
Appointment reminders, out-patient bookings notifications, and periodic health, and dieting tips are all ways in which hospitals can use Bulk SMS to improve customer satisfaction in their healthcare delivery. In…
Customer retention is one of the most significant marketing techniques - yet it is mostly overlooked by so many. Meanwhile, having a strong customer base can significantly impact growth and…
Originally Published: Wed, 6th Sept 2023 Last updated: Fri, 14th June 2024 Send Yes to 3035 to receive daily marketing updates. Send 3 to 506 to see your bank balance or 4 to cancel. You may have seen several shortcode…
Creating and managing events and competitions is now easy with SmartCast. SmartCast is a voting platform from NALO Solutions Ltd. to promote convenient & transparent voting processes in the country.…
Voice Factory is a singing contest that brings together talented contestants from all over the country to showcase their vocal abilities and compete against each other for the ultimate prize. Since…
ACCRA, JUNE 18, 2023 - NALO Solutions Limited has officially launched its voting platform called SmartCast to aid voters & event organizers create and manage competitions with ease. The voting platform includes USSD…